Time for a new shoe (with a story)

For a long time I have been running on UA shoes. I liked their approach with the connected shoe. A while ago I decided to try something new. I choose for the On Cloudneo (Cyclon)

The catch of this shoe is that is made out of beans* – it consists of a partnership between On and Arkema Arkema explains the Cyclon concept – Furthermore, it will be recycled by On after the shoe has been worn out. Let’s see where it takes me at the Rotterdam marathon this year 🙂

* A powerful choice from On designers as the castor seeds used to produce polyamide 11 do not compete with the human or animal food chain and do not cause deforestation. Arkema is also a founding member of the PRAGATI initiative in India, which drives sustainable castor crop farming .

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